A story about family, community and passion that started more than 50 years ago.
Toujours Mikes is known for its hot submarines, generous pizzas, delicious pasta dishes and original Duettos. We are also in the “breakfast” niche since 1992 with our breakfast pizzas and flavourful countrysides.Since the first Toujours Mikes restaurant’s opening in 1967, we are part of Quebecer’s daily life. In an era where everything moves in fast forward, Toujours Mikes offers reassuring landmarks with its classic dishes, which are always delicious.
A true classic ever present
People know and recognize Toujours Mikes by its iconic products which transcend time. Many people associate Toujours Mikes with a specific product or combination, like the SuperstarMD or Co-StarMD subs, the DuettosMD or the delicious breakfast pizzas. We are proud of our path and we hope to welcome you on this amazing journey.
Toujours Mikes, it’s:
- Morning, Noon and Night
- Dine-in, Delivery and Take-out
- More than 50 years active
- More than 70 restaurants
- More than 3 000 employees
- More than 7 500 000 meals served annually
Continually increasing sales!
- 2016 +3%
- 2017 +5.6%
- 2018 +4.6%
- 2019 +5.2%
Investments and support
At Toujours Mikes, we believe that opening a franchise in the restaurant industry must be an informed and matured decision to be taken with full knowledge of the facts.
The information given below will give you the basic parameters you need to consider to decide if a Toujours Mikes franchise could be a good choice for you.
In addition, our market development specialists will be happy to answer any questions you may have.
Assistance and restaurant opening
- Supervision of all opening’s activities
- Establishment of relationships with designed suppliers
- Implantation of a local marketing campaign
Design and construction
- Plans for interior and exterior design
- Supervision of the construction’s process and steps
- Decoration, interior signalisation and infrastructures
Marketing support for the franchisees
- National marketing campaigns
- Consulting service and implantation of local marketing initiatives adapted to the specific needs
- Consulting service and internal management of web tools
Administration
- Private support from a dedicated District Manager
- Exploitation manuals
Training
- 8 to 10 weeks of intensive training for the direction
- Visual supports for all employees
- Workshops and visits from our designated trainer
- Training videos (promotions, menus, etc.)
Toujours Mikes has always been a family affair and our relationship with our franchisees is no exception to that!
Our franchisees are surrounded by a complimentary Team which provides them with unwavering support.
Operations, marketing, purchasing, creation and culinary development work in continuing collaboration to utilize the required expertise on 360°.
Be certain that we all work towards the same objective:
make your restaurant shine and, by doing so, the Toujours Mikes brand.
Total Investment
The initial investment for a new TOUJOURS MIKES RESTAURANT is between
$650 000 and $695 000
Royalty Fees
5%
annually, based on your sales
National Marketing Fund Contribution
3%
of your annual sales
Local Marketing Investment
1.5%
of your annual sales
Pre-opening support
- Did you find a site where you would like to open your restaurant? If so, we will help you determine if it would be a site with potential or if not, our development team will be able to suggest sites they have been identified as high potential. Architects' drawings, interior design, operational configuration of the kitchens, our development team takes care of everything including you in the process from the first shovel in the ground to the delivery of the keys of your restaurant. Meanwhile, our operations team will make sure you follow the operation and management training so you are able to operate your restaurant from the very first day of operation. We will walk hand in hand until this moment.
Marketing
- SEO, SEM, programmatic ... are you familiar with e-marketing? Regardless, our marketing team is made up of a professional who manages the national marketing fund and ensures that every dollar is spent strategically and efficiently. The team develops annual marketing plans that combine electronic and conventional media in order to maximize your profitability and promote the brand in which you have invested.
Operations
- How to combine technology with human resources while maximizing profit margins? This is the first mission of the operation department of Toujours Mikes. We think of operations based on your success and customer satisfaction.
Purchasing
- Monitoring commodity markets, negotiate bulk purchasing agreements, ensure distribution and sufficiency of stocks is exactly what our purchasing department does for our franchisees every day. Whether it's food, packaging, uniforms or equipment, the purchasing department is made up of experienced buyers who use the purchasing power of the group to provide its franchising partners with the best quality at the best price.
About us
Toujours Mikes is part of MTY Franchising Inc., a division of MTY Group, which is renown in the restauration industry for managing almost 75 banners for more than 35 years now.
The franchisee selection process
Choosing to open a franchise is making the decision to become a business partner with another business, a franchisor. This decision is for both partners a process that must be done diligently and transparently. Here are the key steps, from the first contact to the opening of the restaurant to ensure a win-win partnership for both parties.
Business opportunities
Toujours Mikes is always looking for franchising partners. We have several areas in which we would like to open a new Toujours Mikes restaurant. You already have a restaurant and would like to join the family? Contact us right away!
We are actively seeking franchising partners in the following market:
- North Shore
- Montreal
- South shore
Let’s talk about your restaurant opening!
The idea of opening a Toujours Mikes restaurant made its way? Let's talk about it! Contact us for any question or request for information. We promise you accuracy and transparency.